Serving All Urban Customers: A Marketing Approach to Water Services in Low- And Middle-Income Countries: Book 1 - Guidance for Governments Enabling Role Kevin Samson

ISBN: 9781843800545

Published: January 15th 2004

Paperback

112 pages


Description

Serving All Urban Customers: A Marketing Approach to Water Services in Low- And Middle-Income Countries: Book 1 - Guidance for Governments Enabling Role  by  Kevin Samson

Serving All Urban Customers: A Marketing Approach to Water Services in Low- And Middle-Income Countries: Book 1 - Guidance for Governments Enabling Role by Kevin Samson
January 15th 2004 | Paperback | PDF, EPUB, FB2, DjVu, talking book, mp3, RTF | 112 pages | ISBN: 9781843800545 | 9.48 Mb

This book is one of a series of six publications that consider how water utilities working with other key stakeholders, can meet the needs and demands of urban water consumers - including the poor - through developing an understanding of the needsMoreThis book is one of a series of six publications that consider how water utilities working with other key stakeholders, can meet the needs and demands of urban water consumers - including the poor - through developing an understanding of the needs and demands of all consumer groups, and by the adaptation of marketing/commercial approaches.

This book (Book 1) considers how governments can best support an enabling environment, both for utilities and other stakeholders, to work effectively towards improving services to all consumer groups.



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